plural blog

from The WSJ: A Font Designer’s Growth Curve: Typeface Creator Drew Inspiration From a Surrealist by Dennis Nishi

Richard Kegler has Marcel Duchamp to thank for a career in typeface design. In graduate school, Mr. Kegler did an art installation based on Mr. Duchamp’s work and used some of the late artist’s handwriting; it inspired him to design a typeface. Today, Mr. Kegler owns a small Buffalo, N.Y., company called P22 that designs and distributes typefaces online. The fonts have been used for books, magazines and album covers, as well as the walls of Starbucks coffee shops.

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Q: What inspired your first font?

A: The Duchamp font began as a part of my thesis installation on Marcel Duchamp’s “Large Glass.” He’s a French artist known for his wicked sense of humor. I wanted his text to be part of the installation and planned to project it on the wall. He’s known for using found objects in his art, so I created a readymade [a found object] of his handwriting. Read full interview…

– link from @drumnmike

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from Typophile: When Driving Becomes a Font

iQ font - When driving becomes writing / Full making of from wireless on Vimeo.